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The emotional one

Quaker Global - You've Got This

 

I don't know if I'll ever make another piece of work as personal as this. I wrote the script about six months after my mum passed away, and when my oldest son was four years old. It wasn't until a few months into the production that I realised how much of what I was processing in my own life I put into the work.
 

The response to this ad has been quite divisive. Some people just don't resonate with it. But, by and large, people who are a bit older, who maybe have kids of their own or have lost someone important, really seemed to connect with it. Whether you love it or hate it, I'm incredibly proud of this work and will always be grateful I got the opportunity to make something which, to me, is extremely meaningful.

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